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Feed Smart Story

The Feed-Smart automatic pasture feeder is the result of a personal tragedy for its inventors, Rick & Suzanne Mock. On January 11, 2008, while they were out of town on business, they received a phone call about 5pm from the folks who were looking after their horses for them. Their best broodmare, in foal to Early Flyer, the leading first-crop Thoroughbred stallion in Texas, had fallen ill. She was rushed to the veterinarian, but it was too late. The mare had to be put down, and the foal, due in March, was lost as well. The mare, Lou Villa, was the dominant horse in a pasture of three. According to the vet, she had most likely become agitated during that morning’s feeding, consumed her grain very quickly, and run the other horses off, allowing her to eat far more grain than was healthy for her. The grain overload had triggered a painful bout of colic so bad that she had aspirated fluid into her lungs, thus complicating her condition. It was a tragic loss for the Mocks and their racehorse-breeding program.

The video below was done four months after our mare was put down in 2008. Click on link below.

Why we made the Feeder Video

Video below is how Missing Creek Farm used to feed every day. Shows how to deal with aggressive horses and the fix, then I go to our farm (Foto Finish Farm) where I put aggressive horses in a paddock and show how to correst the problem immediately. Click on link below.

Demo video of how it works.

With a combined 60+ years in the horse industry, Rick and Suzanne Mock saw a real need for an innovation in feeding horses and other livestock. They breed Thoroughbreds, racing in Texas, Louisiana, and Oklahoma, and were painfully aware of how much grain concentrate it takes to keep these athletes in top form. Our busy lifestyles, complicated by tighter budgets for most these days, made it a great time to explore the idea of an automated feeding system.

Pasture Help
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